Daily Blooms Case Study
A fresh voice and identity for a daily delight.
Daily Blooms was the original online florist in a now-crowded market. The brand came to us to deliver a visual identity and tone of voice that felt as fresh and vibrant as the bouquets they deliver to customers across Australia.
Supported by our creative platform idea: ‘Let Every Day Bloom’ and the brand’s ambition: to be the go-to florist for any occasion—grand and small, we brought Daily Blooms to life, creating a complete visual identity that could live online, in print and right across packaging too. One that could capture attention, but never compete with the brand’s most important output: its beautiful flowers.